LE SSERAFIM Accused of Plagiarizing a Mugler Ad for ‘Born Fire’ Concept Trailer

Okay-pop woman group LE SSERAFIM has discovered themselves on the middle of a plagiarism controversy following the discharge of their idea trailer for his or her upcoming mini-album HOT.The trailer, “Born Hearth,” has sparked heated debates on-line. Some netizens accuse the group of copying components from a Mugler perfume commercial that includes mannequin Anok Yai. The problem began when side-by-side comparisons of the group’s trailer and the Mugler advert went viral on social media platforms. Critics level out that LE SSERAFIM’s idea trailer used related visible components, lighting methods, digicam angles, and stylistic selections.Along with visible components, some critics additionally claimed that “Born Hearth” featured sure pictures that appeared to have been replicated almost body by body.”This group has actually nothing authentic,” one critic wrote.”Do they even have something authentic? Like one factor?” one other critic wrote.Nevertheless, followers of LE SSERAFIM have shortly rallied to defend the group. They argue that the viral comparability video was selectively edited to magnify the resemblance between the 2 clips. Supporters contend that when seen in its authentic sequence, the similarities are much less pronounced and might be attributed to straightforward visible methods used within the style and music industries.Neither LE SSERAFIM nor Mugler have launched an announcement to handle the controversy.
This isn’t the primary time LE SSERAFIM has been accused of plagiarism. Throughout their debut, Chaewon’s teaser was accused of resembling the Rolling Stones’ “Trip ‘Em On Down” music video, which featured Kirsten Stewart. Some tracks within the ANTIFRAGILE album have been additionally in comparison with songs by Rosalia and Swedish musician Cobrah.Moreover, their latest comeback, EASY, particularly the b-side observe “Good,” was accused of plagiarizing Tyla’s hit track, “Water.”LE SSERAFIM’s company, Supply Music, has largely remained silent on these accusations. Nevertheless, throughout a press occasion for the “UNFORGIVEN” album, group chief Kim Chae-won addressed the controversy, stating, “Our songs and ideas characteristic our personal tales and messages. We might admire it should you might see them as our authentic creations.”