JYP Entertainment’s newest girl group, OURBIRTHDAY, is set to make its first appearance on July 22 with the digital single “HUNGRY (Side A)”. The trio—Cho Hyejin, Baby, and Achiraya—will introduce their sound and concept to fans worldwide, marking the label’s first female idol launch in four years.
Group Overview and Concept
OURBIRTHDAY consists of three members, each bringing a distinct strength to the lineup. Cho Hyejin is known for her powerful stage presence, having won the final title on KBS2’s The Ddanddara and gained attention through Mnet’s Street Dance Girls Fighter 2. Baby stands out for her strong dance skills and energetic performance style, while Achiraya contributes soft visuals and a distinctive vocal tone that adds a unique musical color to the multinational group. Together they aim to create synergy across performance, dance, and vocals.
The group’s name reflects the philosophy of treating every day like a celebration, turning ordinary moments into special experiences. Through their music and visuals, OURBIRTHDAY hopes to deliver fresh energy and joyful sensations to listeners.
Pre‑Debut Timeline and Visuals
On July 16 and 17, OURBIRTHDAY released group and individual concept photos via its official social media channels. The images feature a sporty white‑themed styling, highlighting each member’s personality while emphasizing youthful charm and team chemistry. Confident poses and charismatic expressions in the photos have heightened anticipation for the upcoming music and performances.
Music Release Details
The digital single “HUNGRY (Side A)” will be available on July 22 at 6 p.m. KST across major online music streaming platforms. This track serves as the group’s first official offering, giving fans an early taste of their sound and artistic direction. Industry observers are watching closely as OURBIRTHDAY represents JYP Entertainment’s first new girl group since the last female idol debut four years ago.
Anticipation and Future Plans
With the pre‑debut single approaching, excitement continues to build among K‑pop fans and media outlets. The trio’s diverse backgrounds and complementary talents suggest a promising start, and many expect OURBIRTHDAY to bring a fresh dynamic to the current girl group landscape. Following the release, the group plans to engage with fans through online content and prepare for future activities that will showcase their growth as artists.
