(G)I-dle’s Minnie, seems, will not be solely a dancing and singing machine but additionally an promoting mastermind.The artist, who dropped her solo album HER on January 21, collaborated with NCT’s Jaemin on a dance problem for the title observe, “Her.”Sporting matching black outfits with Jaemin in a black blazer and denims whereas Minnie sported a black high and gray jean skirt, the 2 revealed the only’s choreography in a fast 17-second clip.
Dance challenges have been an promoting power in music rollouts, due to the popularization of short-form video content material.Choreography for dance challenges is usually straightforward to be taught as they’re meant to viral on social media platforms comparable to Instagram, TikTok, and X, main to higher charting, reaching a bigger viewers, and elevated performs.Idols, comparable to BTS’ J-Hope, have participated in dance challenges, whether or not it is to advertise their very own music or to take part merely for enjoyable.
Lately, BLACKPINK’s Jennie spoke out about her lack of participation in dance challenges, expressing her disappointment that she’d by no means acquired an invite to be a part of one.”I’ve by no means correctly performed a problem earlier than. Nobody has ever requested me to do one with them,” Jennie stated in an interview with the Ssook Ssook Youtube crew.After studying that idols usually movie dance challenges in music present hallways, she felt extra let down.”Each time I’m going, there is not any one within the hallway. Am I simply occurring days when nobody is there? I hoped somebody would ask me to do one collectively, however nobody ever did,” she stated.